Grand Theft Auto fans shouldn’t expect a movie based on the blockbuster video game franchise anytime soon, according to Take-Two Interactive CEO Strauss Zelnick.

It’s not a money issue; the GTA franchise has brought in billions of dollars for Rockstar Games, a subsidiary of Take-Two, and would likely drive a legion of gamers to the theater if a film was ever released. Zelnick, speaking Tuesday afternoon at TheWrap’s GamingGrill in Santa Monica, explained why a GTA movie hasn’t happened yet.

“Part of it is, if we were to do something like that, we’d want to have complete creative control to make sure we expressed [GTA] in the way we wanted — and that would mean we’d need to finance that motion picture,” Zelnick told TheWrap editor-in-chief Sharon Waxman. “While we have the balance sheet to do it, we don’t have the corporate expertise to do it, because only a handful of people inside Take-Two have ever worked in that business. I’m one of them. But that’s not what we do for a living.”

Waxman followed up, asking if Take-Two doesn’t have enough employees with a film background to make it happen, why hold on so tight to the creative control?

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