A finance plan is the best indicator of a producer’s financial I.Q. -- it helps you see the forest through the trees. If you're financing your project with something other than friends' and family's money, or for less than a million bucks, then you can probably go without one. For anything beyond that, you're going to need one, and if it doesn't look like this......then you don't have a finance plan.
I recently heard a report on NPR's "Marketplace" about amateur videographers making a killing on YouTube, most famously the father behind "David After Dentist," and Nebraska teenager Lucas Cruikshank, the creator and star of "Hey, It's Fred.""David After the Dentist" seen by about 60 million people, has resulted in direct sales of merchandise, along with licensing of David's catch-phrase, "Is This Real Life?"
If the relationship between a producer and a financier is like a marriage, than the sales agent fills the role of your sister wife #2.
A week dollar is great for US producers looking to secure foreign pre-sale contracts, but it can also work against US producers looking to shoot abroad.